Simmod Lens Announces Major Expansion into Five New Divisions to Revolutionize the Filmmaking Industry

Windsor, Ontario, 7 January 2025:  Simmod Lens, a global leader in lens conversion and adaptation technology, today announced a bold new phase in its journey: the launch of five specialized divisions aimed at providing groundbreaking solutions for the filmmaking industry. Beginning in 2025, the company will channel its industry expertise into addressing some of the most critical challenges faced by filmmakers and cinematographers.

Since its founding in 2017 by Ron Sim, CSC, an award-winning cinematographer with over 20 years of experience as a Director of Photography, Simmod Lens has become a trusted name in the filmmaking community. The company’s success is rooted in Ron Sim’s extensive experience both on and off set, encompassing all aspects of production. This hands-on knowledge provides Simmod with a firm and grounded understanding of the needs and wants of fellow filmmakers. Moreover, the company collaborates with industry advisors at the highest level of their craft, ensuring that product development and design meet the rigorous demands of modern filmmaking.

The new Simmod divisions will include:

Focused on the development of high-performance electronic products, Simmod Scientific will aim to solve some of the most complex technical challenges in the industry. From cutting-edge monitoring tools to advanced control systems, this division will push the boundaries of what filmmakers can achieve on set.

This division will collaborate directly with camera manufacturers to develop bespoke solutions for new camera models. Its offerings will include innovative camera cages, adapters, and essential accessories, ensuring seamless integration and enhanced usability for filmmakers.

Dedicated to designing products that enhance the stability and mobility of camera setups, Simmod Support Solutions will develop advanced tripod accessories, gimbals, sliders,
and other essential tools. This division will ensure that filmmakers have the reliable support they need for smooth and dynamic shots.

This software and AI-driven division will focus on creating powerful tools to streamline production workflows. From pre-visualization to on-set production and post-production, Simmod Production Support will offer innovative solutions to optimize every step of the filmmaking process.

A new addition to the Simmod family, Simmod Lighting / Grip & Electric will focus on the development of creative cinematic lighting tools, rigging solutions and accessories. This division will provide filmmakers with versatile and innovative lighting solutions to elevate their storytelling.

Simmod Lens has built its reputation on a foundation of excellence in manufacturing and engineering. The company’s state-of-the-art facilities in Windsor, Ontario, house advanced technologies such as 5-axis CNC milling, wire EDM technology for aircraft-grade precision machining, and rapid prototyping capabilities. This investment in cutting-edge equipment has enabled Simmod to deliver products with unmatched quality and precision.

Simmod’s expansion represents not only a strategic business move but also a deep commitment to the filmmaking community. By addressing critical gaps in the industry, the company aims to empower filmmakers with tools that enhance creativity, efficiency, and technical capability.

“Filmmaking is a constantly evolving art form, and our role is to provide the tools and technologies that enable creators to push the limits of their craft,” Ron Sim added. “These divisions are just the beginning of what we hope will be a new era of innovation and collaboration in the industry.”

Simmod Lens was founded in 2017 by Ron Sim CSC, an award-winning cinematographer whose passion for precision and storytelling laid the groundwork for the company’s success. Initially launched to provide high-quality lens conversion and adaptation services, Simmod has since grown into a globally recognized brand. Its products and solutions are trusted by filmmakers and production teams around the world.

With its headquarters in Windsor, Ontario, Canada, Simmod Lens remains committed to advancing filmmaking technology and fostering innovation in all aspects of production.

For more information, please visit www.simmodlens.com

Images from this releae can be downloaded here.

For media enquires contact ron@simmodlens.com